- The ₹3 crore investment includes ₹1 crore for a 1% equity stake and ₹2 crore as debt; this contemporary men’s apparel and accessories brand is expected to cross ₹140 crore in net revenue this year with over 40% year-on-year (YoY) growth
Bengaluru 17 March 2025 – In the latest episode of the business reality TV series Shark Tank India, aired on Sony LIV on March 13th, the co-founders of The Bear House, a contemporary men’s apparel and accessories brand specialising in smart casuals—Tanvi and Harsh Somaiya—have secured a ₹3 crore investment from Shark Namita Thapar.
The investment deal from Namita, Executive Director of Emcure Pharmaceuticals, who is known for her expertise in scaling businesses, includes ₹1 crore for a 1% equity stake and ₹2 crore as debt. In the episode, which featured Sharks Namita Thapar, Anupam Mittal, Aman Gupta, Viraj Bahl, and Kunal Bahl, the couple impressed the judges with The Bear House’s profitability, scalability, and product offerings. Shark Aman even described the brand as ‘too good to be true.’
Shark Kunal Bahl also expressed interest and offered to invest ₹3 crore for a 3% equity stake at a ₹100 crore valuation. Harsh and Tanvi Somaiya felt Namita Thapar’s offer aligned better with their vision and decided to move forward with her when choosing between the two Sharks.
This menswear brand, inspired by European fashion and known for its high-quality, minimalistic, and smartcasuals designed for hybrid work cultures, received high praise from the investors.
“Being on Shark Tank and earning the trust and support of the judges is a pivotal moment for The Bear House team! Having them experience our garments and believe in our business model through this investment validates our vision—giving Indian men the freedom to express their unique selves through our clothes, no matter where they go or what they do. This experience has solidified our reputation as a powerhouse in the menswear segment,” said Tanvi Somaiya, Co-founder of The Bear House.
“Our philosophy has always been simple—our product is our brand ambassador!” added Harsh Somaiya, Co-founder of The Bear House.
Having already established an offline presence in Delhi, Bengaluru, and Hyderabad this year, the brand aims to expand into other Tier I, Tier II cities, including Mumbai, Pune, and Chennai. It expects to surpass ₹140 crore in net revenue this year, with over 40% YoY growth.
In addition to its strong presence on Myntra—where it holds the top spot in the casual shirts category—the brand is also available on Flipkart, Ajio, Tata Cliq, Nykaa, and Amazon. It is further expanding its reach through collaborations with hyperlocal quick-commerce platforms like Zepto.
“Your story sounds too good to be true—but it’s not just a story, it’s your reality. Despite facing setbacks, you’ve emerged stronger, with a smile on your face and integrity intact. That resilience and commitment make me want to believe in you,” said Namita Thapar while making her offer.
She maintained the brand’s ₹100 crore valuation, offering ₹1 crore for a 1% equity stake and ₹2crore in debt at a 10% interest rate, repayable over five years.
